Melissa Perenson, Journalist
7:30 AM Breakfast
8:00 AM Results from the 2018 Media and Entertainment Storage Survey and the 2018 Media and Entertainment Report– Tom Coughlin, Coughlin Associates
8:15 AM Session A:There’s an IP in my workflow: Digital Storage for modern 8K/4K, HDR Content Creation and Post Production
Media workflows are moving to commodity network architectures. How will this change the requirements for digital storage in media and entertainment? Quality and immersive video content requires increasing digital storage and new digital storage technologies. Once captured, the vast pool of captured and created content requires sophisticated and high-quality storage (both networked and direct connected) to support editing and other post-production tasks. Post-production requires streaming video quality and latencies that are very different from traditional enterprise storage. In addition, economic factors favor the creation of more collaborative workflows that span distance and time and create greater demand for networked and on-line storage, archiving working content, as well as more semiconductor storage to speed performance. This session examines the challenges facing content capture and post-production storage, particularly with the transition to IP-based workflows and software defined storage. Listen to the experiences of filmmakers, post production professionals and storage developers. Find out what is required now and what is projected for the future.
9:15 AM Morning Break
9:30 AM Keynote Speaker 1
10:00 AM Keynote Speaker 2
10:30 AM Session B: The Real State of Virtual Reality: What does it take to be successful?
360 Degree video is the latest bright shiny object in media. The management of multiple camera video streams capturing the entire environment create technical challenges as well as opportunities to develop new ways to tell a story or a set of stories. This session explores the data flows and technical requirements of short and long form VR video. It includes VR filmmakers who can provide details on what works, what doesn’t, and why as well as people providing storage solutions that are geared to the demands of VR workflows.
Flash memory and other solid-state storage technologies are faster at reading and writing than HDDs but they are more expensive on a $/GB basis. On the other hand, solid-state memory can provide more transactions per $ and have lower operational costs than HDD. This session will explore connectivity and interface technologies that are able to better use the capabilities of solid-state memory as well as look at the current and future application of solid-state memory for professional media and entertainment.
11:30 AM Lunch
12:45 PM Session C: What is the Best Bus for Your Workflows to Ride?
This panel of M&E technical experts will help you understand the options and differences between Thunderbolt (1, 2 and 3), USB-3 and SCSI (SAS). It will include looking at the busses for direct attached storage and local SANs. Depending upon where you are in your project, one bus may be a better selection than another. These experts will help you understand how to create the right storage infrastructure to make your projects a success.
First Panel of Professional Media and Entertainment End Users
1:30 PM Keynote Speaker 3
2:00 PM Session D: Collaboration in the Clouds: Storing and Delivering Content Where it is Needed
What are the tools being used today that let content distributors quickly feed the unquenchable entertainment demand of people around the globe and content developers to create content anywhere? What is happening with cloud DVR/PVR? What is the role of cloud storage in various aspects of media and entertainment and how will high resolution content be moved between data centers? Hear from leading companies as well as end users on M&E cloud storage and content transport.
3:00 PM Session E: Rise of the Machines: Machine Learning Enables the Future of Asset Management, Metadata and Security in Media and Entertainment
Media entertainment professionals have new tools for protecting, organizing, finding and accessing content. These include artificial intelligence to recognize and organize content and create new types of metadata. Media asset management has developed new ways to organize and find content. At the same time providing security for value able media asserts on digital storage devices is an important industry issue and making the best use of digital storage resources drives many content retention discussions. This session explores the latest developments in metadata creation, content organization and search, storage virtualization and data security.
4:00 PM Afternoon Break
4:15 PM Session F: Preserving Digital Content—the Challenges, Needs, and Options
There is constant pressure on everyone in the visual industry to create, produce and distribute 4K and increasingly VR entertainment to awaiting audiences. The most difficult part of these projects is making certain the video products (including all of the video assets) are still available 5, 10, 20 years from now. A creative project is never finished; it just runs out of time. What processes are needed to ensure content owners can maximize their return on every frame of the digital film? Find out about valuable developments in content archiving, automated metadata generation and asset management that will make sure that our content libraries are resilient, strong and useful.
This session will help you to map out a strategy for long term retention of precious professional content.
5:15 PM Session G: The Front Lines of Media and Storage
We all know that video media devours storage. But what does that mean in real-life? Digital Imaging Technicians (DITs) work on the front line of content capture and ingest, moving files created by the camera into digital workflows for review and editing. This session, composed of a distinguished professional DITs explores their pain points and needs. We will learn what DITs do, what challenges that they face and their perspectives on what would make their work more efficient and easier. If you work in M&E, this is one session you won’t want to miss.
Moderator: Larry Jordan, Digital Production Buzz
6:00 PM Reception
8:00 PM End of Day (exhibits close)
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